{"id":26590,"date":"2024-01-11T07:00:00","date_gmt":"2024-01-11T12:00:00","guid":{"rendered":"https:\/\/www.zoocasa.com\/blog\/?p=26590"},"modified":"2024-01-10T13:11:41","modified_gmt":"2024-01-10T18:11:41","slug":"for-agents-by-agents-managing-client-expectations","status":"publish","type":"post","link":"https:\/\/www.zoocasa.com\/blog\/for-agents-by-agents-managing-client-expectations\/","title":{"rendered":"For Agents, By Agents: How to Manage Client Expectations on the Road to Their Dream Home"},"content":{"rendered":"\n<p>My first exposure to the world of real estate and real estate agents was back in 1991 when I purchased my first home. This was followed a few years later by my mother attaining her license as a realtor and eventually selling my home.\u00a0 It intrigued me how the industry worked, and I knew that I wanted to do this and would be really good at it. However, life is full of many surprises. In 2007, I started the journey of getting my license. Still, after weighing the risks of inconsistent income and being a single mom, I decided to step back. I continued my path of law clerking and later moved into Labour Relations for government healthcare.\u00a0<\/p>\n\n\n\n<p>However, after the industry underwent many changes, I realized it was time to move forward with my dream. I wanted to do something that made people smile at the end of the day. I wanted to do work honouring people, especially their need for shelter. I love my work, and I love being able to say to clients, \u201cHey, I found this house, and I think it fits your needs,\u201d and hearing my clients reply excitedly that it\u2019s what they were looking for.&nbsp;<\/p>\n\n\n\n<p>But for me to help people get to that moment, we have to work together, set realistic expectations, and be honest with one another. I tell clients that the more they communicate with me, the more I can advocate for them and identify the right home. This also spills over into the leasing world because knowing who people are and proving the legitimacy of their paperwork is particularly crucial in securing a home. This is even more important with international clients because I have to confidently present the whole application package as trustworthy and financially sound. It\u2019s my job to represent my clients as responsible tenants, so gaining a full understanding of who they are ensures a more successful leasing process.\u00a0<\/p>\n\n\n\n<p><strong><em>Enjoying our content? Subscribe to our free\u00a0<\/em><\/strong><a href=\"http:\/\/zoocasa.com\/newsletter\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em>weekly newsletter<\/em><\/strong><\/a><strong><em>\u00a0to get real estate market insights, news, and reports straight to your inbox.<\/em><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dig Deeper: Discussing Potential Roadblocks and Motivations&nbsp;<\/h2>\n\n\n\n<p>The first step to setting realistic expectations with clients is to determine why they are coming to you for services, their motivation, and their time frame. Understanding who your clients are, what\u2019s important about their move, the home they need, and any wants is essential.\u00a0 Conversations about their family, what they do in their leisure time, the type of neighbourhood they want, and whether they will be commuting. All these pieces are so very important for me to know.\u00a0 These answers are best found by having candid conversations that put your clients at ease and build trust in you.\u00a0 Once you know all of this information, you can have a frank discussion about potential challenges.\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Read: <a href=\"https:\/\/www.zoocasa.com\/blog\/for-agents-by-agents-how-to-transfer-your-skills-from-a-previous-career-into-real-estate\/\" target=\"_blank\" rel=\"noreferrer noopener\">For Agents, By Agents: How to Transfer Your Skills from a Previous Career into Real Estate<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p>If you still feel like things aren\u2019t going right, then it\u2019s time to sit back and listen. Clients need to know that you\u2019re listening to them and have got their back.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">For Buyers:&nbsp;<\/h3>\n\n\n\n<p>Making sure your buyers know when it\u2019s a good time to make a move on placing an offer is critical. I ask my clients to rate their homes between 1 and 10. For anything above an 8, I tell them they should consider putting an offer in because finding a home that is their true \u201c10\u201d will be a rare occasion. This lets clients stay on top of their emotions and helps them decide on their negotiables and non-negotiables.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">For Sellers:&nbsp;<\/h3>\n\n\n\n<p>Providing sellers with information they can\u2019t get and presenting the underlying data and market trends to explain the \u201cwhy\u201d behind decisions and outcomes. It&#8217;s also important to assist them in shifting their perspective from a homeowner to that of a potential buyer. I like to take them on a journey of exploring other comparable homes on the market and that have recently sold, then asking how they think their home stands in comparison.&nbsp;<\/p>\n\n\n\n<p>Whether my clients are buying or selling, understanding their motivation is critical. I focus on discerning what truly matters to them, as this guides my strategy. For instance, if a client&#8217;s goal is to celebrate Christmas with their family in a new home, I explore every avenue to make that happen. Conversely, if the priority is getting the best price, I engage in frank discussions about the potential trade-offs, such as waiting an extra month to secure a better deal. These honest conversations help set realistic expectations that initiate the process effectively and ensure every decision is aligned with what\u2019s most important to the client.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Know Your Client and Know Your Market&nbsp;<\/h2>\n\n\n\n<p>Just as you wouldn&#8217;t trust a car salesperson who lacks knowledge about a specific car model and its comparison to others in the market, the same principle applies in real estate. Dig into your neighbourhoods and learn about the homes currently for sale and ones that have just sold. Take notes on the homes you view and become an expert. Even if you don\u2019t have a client today, that doesn\u2019t mean you won\u2019t have one tomorrow.\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Read: <a href=\"https:\/\/www.zoocasa.com\/blog\/moving-your-real-estate-business-to-new-province\/\" target=\"_blank\" rel=\"noreferrer noopener\">For Agents, By Agents: Moving Your Real Estate Business to a New Province<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p>As agents, we are in charge of bringing in our own business, which requires standing out and specializing in our niche. I have personally relocated independently, corporately, from city to city and province to province, and because of that, I have set myself up as a relocation expert.&nbsp; Since many of my clients are also relocating to the area, unfamiliar with the area, or new to the country, I try to cater to their needs by being one step ahead. Knowing the unique stressors that come with relocation and questions that they may have helps me guide them to the right people.&nbsp; By maintaining relationships with other professionals, like lawyers and accountants, I can connect my clients to trusted experts who will extend the same level of care and respect that I do. In this way, it is important to make clients feel like I\u2019m on the journey with them.&nbsp;<\/p>\n\n\n\n<p>Nearly two years ago, I was on a video call with a Spanish-speaking family planning to immigrate. Their young son came on the call, and when I asked him his name and age in English, his simple response was, &#8216;I don&#8217;t understand.\u2019 I felt the blood rush out of my face and sadness that this young person was going to be leaving his entire world behind, and I couldn\u2019t even say hello or ask his name in his native language. It highlighted the importance of meeting clients in their world to assist them effectively. Since that day, I have dedicated about an hour each day to learning Spanish, a journey now spanning over 550 days. While I am not perfect, my clients are so elated that I try, and it has opened up a different body of trust for me and my clients. This experience has reinforced my belief that we are all here for a purpose, and I genuinely believe it\u2019s my mission to help people and leave them better than I found them.<\/p>\n\n\n<div class=\"cta\">\n<div class=\"cta-left\">\n<div class=\"cta-title\">Thinking of moving or selling this winter?<\/div>\n<div class=\"cta-body\">We can help!<\/div>\n<\/div>\n<div class=\"cta-right\"><a href=\"https:\/\/www.zoocasa.com\/buy-with-zoocasa\"><button class=\"cta-button\">Talk To Our Experts<\/button><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>My first exposure to the world of real estate and real estate agents was back in 1991 when I purchased my first home. This was followed a few years later by my mother attaining her license as a realtor and eventually selling my home.\u00a0 It intrigued me how the industry worked, and I knew that [&hellip;]<\/p>\n","protected":false},"author":150,"featured_media":26597,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"0","show_view_counter":"0","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"1","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"0","show_prev_next_post":"1","show_popup_post":"0","number_popup_post":"1","show_author_box":"1","show_post_related":"1","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored 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Having navigated multiple moves, she intimately understands the complexities and stressors of changing homes, communities and provinces. With a background in civil and corporate litigation and prior experience as a Labour Relations professional in health care, Dania brings a diverse skill set to her real estate career. Purchasing her first home at 22 in 1991, Dania has been actively involved in buying and selling homes, accumulating valuable experience in the field before attaining her license in January 2020. Committed to client-centred service, she believes in leaving people in a better place than she found them. Dania excels in leveraging video and YouTube to communicate with potential clients, showcasing the charm of London and Southwestern Ontario. In addition to her professional endeavours, Dania is a dedicated advocate for affordable housing, serving on the London Affordable Housing Foundation board. Her commitment to addressing housing challenges further emphasizes her passion for positively impacting the community. With her extensive background and genuine dedication, Dania Parker-Smith is a trusted ally for those looking to settle in London, Ontario's vibrant and inclusive community.","sameAs":["https:\/\/daniaparkersmith.com\/","https:\/\/www.instagram.com\/thereal_sellinglondonwithdania\/"],"url":"https:\/\/www.zoocasa.com\/blog\/author\/dania-parker-smith\/"}]}},"_links":{"self":[{"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/posts\/26590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/users\/150"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/comments?post=26590"}],"version-history":[{"count":0,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/posts\/26590\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/media\/26597"}],"wp:attachment":[{"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/media?parent=26590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/categories?post=26590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zoocasa.com\/blog\/wp-json\/wp\/v2\/tags?post=26590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}